I want to give you my E-TRADE / E-BUSINESS lecture instructions here.
Business Administration and Economics Faculty
- Faculty of Economics and Administrative Science – http://www.ebs.aydin.edu.tr/index.iau?Page=FakulteGenelBilgiler&FK=7
- Business Management Department (in English) and Academic Staff – http://www.ebs.aydin.edu.tr/index.iau?Page=BolumGenelBilgiler&BK=39
Objective of the Course Unit
This course will help you to develop trading and communications skills on online marketplace which is a platform that bring customers and suppliers together.
Online marketplace would be about product, service, profession / expertise and money exchange platform.
Contents of the Course Unit
- * Direct and indirect trading needs and differences
- * B2C, B2B, C2C and B2B2C models
- * Local and International examples and case studies
- * Online trading marketplace would be about product, service, profession / expertise and money exchange platform.
- * Marketing Strategies
Contribution of the Course Intending to Provide the Professional Education
The aim is to develop innovative and analytical solutions to the problems that students encounter in their work life.
Ability to produce innovation and business is most important function that leverages corporate to the future.
The candidates will understand indirect trading and marketplace strategies and processes which can impact existing and transform traditional business models.
Course Objectives (Learning Outcomes)
This course will assist you create your own or be part of startup team or well-organized corporate marketplace throughout your studies and career. In this course you will comprehend the efficient techniques, knowledge and sector experiences through omni-channel business environment.
Upon completion of the course, participants should be able to:
- Understand fundamentals of marketplaces
- Discover your business potential whether it needs to be in marketplace
- Do we need to innovate our own marketplace in new pillar
- Discover to be part of marketplace startup team
- Discover to collaborate in well-organized marketplace organization
- Learn about communicating across stakeholders of online trading ecosystem
Course Materials
- * Instructor professional and entrepreneurial experience and knowledge base
- * Big 4 (Deloite, PwC, EY, KPMG) and local audit and consultancy company research
- * Sector Associations Reports
